St. Lucia market vendors

St. Lucia Vendor Series: Marilyn’s 33 Years of Dedication

March 04, 20266 min read

St. Lucia Vendor Series: Marilyn’s 33 Years of Dedication

If you walk through the vibrant, humming streets of Castries, St. Lucia, you’ll find a lot more than just beautiful views and tropical breezes. You’ll find the heartbeat of the island in its local markets. These markets aren’t just places to buy spices, handmade crafts, or fresh fruit; they are the lifelines for hundreds of families

At the center of this world stands Marilyn.

Marilyn isn’t just a vendor. She is an institution. For 33 years: over three decades: she has set up her stall with the kind of consistency that puts most of us to shame. While the world around her changed, while technologies rose and fell, and while the island itself evolved, Marilyn remained a constant. Her story is the second installment in our St. Lucia Vendor Series, where we highlight the incredible women who turn small stalls into massive legacies.

A Legacy Built from Nothing

Marilyn didn’t inherit a business. She didn’t have a high-interest business loan or a Silicon Valley mentor. She had a small table, a few handmade goods, and a mountain of determination. Thirty-three years ago, she decided that her life and the lives of her children would be defined by hard work and independence.

In the early days, it was about survival. It was about making enough to ensure there was food on the table. But as time went on, Marilyn’s vision grew. She wasn’t just selling to tourists; she was building a bridge to a better future for her three sons.

A Legacy Built from Nothing

When we talk about "small business owners" in places like St. Lucia, we are often talking about women like Marilyn. They are the backbone of the local economy. They depend heavily on the tourism industry, specifically the cruise ships that dock in the harbor. When those ships are in, the market is a symphony of bartering, laughter, and trade. When they aren’t, the quiet can be deafening

For 33 years, Marilyn navigated these waves. She learned how to predict the busy seasons and how to stretch a dollar during the slow ones. Her stall became more than a place of business; it became a classroom where she taught herself the art of entrepreneurship.

Three Sons, Three Different Worlds

Most parents want their children to have it better than they did. For Marilyn, this wasn't just a wish: it was a 33-year mission. Everything she earned was funneled back into her family. She had one very specific goal: education.

Today, Marilyn’s pride is evident when she speaks about her three sons. Because of that market stall, because of every spice packet sold and every handmade souvenir carefully wrapped, her sons have been able to chase dreams that seemed impossible three decades ago.

One son is a Lawyer. He navigates the complexities of the legal system, fighting for justice and order. One son is an Accountant. He understands the numbers and the financial structures that keep businesses: and the country: running. One son is a DJ. He brings the joy of music to the island, keeping the culture alive and the spirits high.

Law, Finance, and Culture. Marilyn didn’t just raise children; she raised a foundation for society. But this legacy was built on a very thin margin. In the world of micro-entrepreneurship, there is rarely a "safety net." There is only the next cruise ship and the next sale.

The Silence of the Pandemic

In early 2020, the world stopped. For a vendor in St. Lucia, "the world stopping" meant something very specific: the ships disappeared.

For the first time in 33 years, the harbor was empty. The bustling crowds of tourists vanished overnight. For Marilyn, this wasn't just a temporary dip in sales; it was an existential threat. The global shutdown put her financial stability at risk and, more importantly, put her children’s ongoing education and the legacy she built from nothing in jeopardy.

The Silence of the Pandemic

Imagine working for over three decades, never missing a day, only to have the entire mechanism of your livelihood taken away by factors completely out of your control. The pandemic didn't just affect the big airlines and hotel chains; it hit the street vendors the hardest. These women don't have corporate reserves or government bailouts. They have their stalls and their savings.

Marilyn’s mission suddenly shifted from growth to protection. She had to protect the tuition funds. She had to protect the home she had worked so hard to maintain. The stress of the pandemic wasn't just about a virus; it was about the fear that 33 years of dedication could be wiped out by a silent harbor.

Why Micro-Entrepreneurs Matter

At Rising Phoenix Fund Inc, we focus on women like Marilyn because they represent the most effective way to create social impact. When you support a woman vendor in a developing economy, you aren't just "giving charity." You are investing in a proven engine of success.

Statistics show that women in these positions reinvest nearly 90% of their income back into their families and communities. Marilyn is the living proof of that statistic. Her income didn't go toward luxury; it went toward a law degree, an accounting certification, and a career in the arts.

When we support these marginalized groups of international women business owners, we are supporting the education of the next generation. We are ensuring that the lawyer, the accountant, and the artist can continue to contribute to their country.

Why Micro-Entrepreneurs Matter

How You Can Help

The beauty of supporting micro-entrepreneurs is that you don’t need to be a millionaire to make a difference. In fact, our fund thrives on micro-donations: contributions under $1,000 that go directly toward providing the "bridge" these women need when the cruise ships stop coming or when disaster strikes.

Here are a few ways you can help vendors like Marilyn:

1. Micro-Donations: Even $50 can cover the costs of raw materials or permit fees for a month. It provides the breathing room a vendor needs to keep her stall open during a slow season.

2. Awareness: Share these stories. People need to know that behind every souvenir they buy on vacation is a woman like Marilyn who is likely funding a dream.

3. Direct Support: If you ever find yourself in St. Lucia, skip the high-end duty-free shops for a day. Go to the market. Buy from the women who have been there for 10, 20, or 33 years.

Protecting the Legacy

Marilyn is still there. If you go to the market today, you’ll see her. She’s weathered the pandemic, just as she weathered hurricanes and economic shifts before. But the struggle shouldn't have to be so lonely

The goal of Rising Phoenix Fund Inc is to ensure that the next time a global crisis hits, women like Marilyn don't have to worry if their son’s tuition will be paid. We want to provide the stability that 33 years of hard work deserves.

Marilyn built a legacy from nothing. Our job is to make sure that legacy lasts for another 33 years and beyond. Her story is one of grit, family, and the power of a single stall in a crowded market.

Will you help us support the next Marilyn?

Every dollar counts when it comes to keeping a small business alive and a family's dreams on track. We are dedicated to providing the resources, advocacy, and funding that international women business owners need to thrive, no matter what the global economy throws at them.

Donate now to support women vendors in St. Lucia and beyond: https://risingphoenixfund.org/ donate-now

This post is part of our St. Lucia Vendor Series, highlighting the strength and resilience of women entrepreneurs in the Caribbean. To learn more about our mission and the other women we support, visit our blog or check out our about page. https://risingphoenixfund.org/about https://risingphoenixfund.org/blog

https://risingphoenixfund.org/

Rising Phoenix Fund empowers marginalized women entrepreneurs through financial resources, mentorship, and business training—creating lasting economic impact and generational change.

LinkedIn logo icon
Back to Blog